Peter Hay

Peter Hay – Strategic Director of People Directorate BCC

Peter Hay Peter is one of a team of strategic directors working within the City Council to transform outcomes for Birmingham’s residents. Peter’s responsibilities include Adult Social Care, Children’s Social Care and Safeguarding, Education and Schools and coordinating the Health and Wellbeing Partnership. Other responsibilities include Housing needs and hosting Public Health functions. The City Council has been transforming care to meet the demands of personalised care. It is also driving through improvements in children’s safeguarding and school governance and working with Government appointed commissioners. With reduction in budgets more effective use of scarce resources and better outcomes are demanded.

From joining Birmingham in 2003, Peter has overseen major changes in residential & community provision of care. The council now offers individual budgets for all citizens receiving public funding alongside a growing emphasis on universal information, prevention and enablement.

Implementing real choice and control, alongside budget reductions and new arrangements with the NHS means that the council continues to reshape relationships with citizens, staff and providers. This includes some radically new approaches to meeting this challenge, integration with NHS partners and investment in prevention.

Peter was President of ADASS in 2011/12 and Chair of Research in Practice for Adults (RiPFA) at Dartington. Peter has undertaken a range of national work including exploring integration as part of the Future Forum and in the Whole Person Care Commission.
In June 2012, Peter was awarded a CBE in the Queen’s Birthday Honours – the citation is for services to social and health care, and his role as president of ADASS.

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